資料來源: Google Book
Museum store management
- 作者: Theobald, Mary Miley,
- 出版: Walnut Creek, CA : AltaMira Press c2000.
- 版本: 2nd ed.
- 稽核項: ix, 265 p. :ill. ;23 cm.
- 叢書名: American Association for State and Local History book series.
- 標題: Museum stores Management. , Museum stores , Management.
- ISBN: 074250431X , 9780742504318
- ISBN: 0724504301 (alk. paper)
- 附註: Includes bibliographical references (p. 251-259) and index.
- 系統號: 005199272
- 資料類型: 圖書
- 讀者標籤: 需登入
- 引用網址: 複製連結
Offering expert advice for every phase of museum store management, this volume is essential reading for anyone planning to open or manage a museum store. Theobald takes the guesswork out of planning and managing the museum store, informing the manager on all relevant topics such as sales tables, profits, licensing, training, product promotion, publications, inventory, merchandise, and trademarks, just to name a few. The Second Edition contains an additional chapter on merchandising, updated statistics, POS information, more illustrations and examples, additional advice on Related/Unrelated products ('Tax Status and the IRS'), and Internet information on vendors and other resources.
來源: Google Book
來源: Google Book
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