Questioning assumptions :an introduction to front-end studies in museums
- 作者: Dierking, Lynn D.
- 其他作者: Pollock, Wendy,
- 出版: Washington, D.C. : Association of Science-Technology Centers c1998.
- 稽核項: ix, 131 p. ;23 cm.
- 標題: Museum attendance , Evaluation. , Museums Planning -- Evaluation. , Museums , Museum visitors. , Museum exhibits , Museum attendance Evaluation. , Museum exhibits Evaluation. , PlanningEvaluation.
- ISBN: 0944040578 , 9780944040577
- 附註: Includes bibliographical references (p. 115-121) and index.
- 系統號: 005198306
- 資料類型: 圖書
- 讀者標籤: 需登入
- 引用網址: 複製連結
Research that is done at the very beginning of the planning process is often called "front-end studies". Although they are most often associated with exhibition development, such studies are equally useful in planning programs, marketing campaigns, or entirely new instit-utions. Based on written reports and interviews with those who implement studies, this book discusses how people learn; their understandings, attitudes, and beliefs; and whey they visit museums in the first place. It is sure to challenge museums' traditional approaches to exhibit and program design.
來源: Google Book
來源: Google Book
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