Integrated account management :how business-to-business marketers maximize customer loyalty and profitability

• 作者: Peck, Mark A.
• 出版: New York : AMACOM ©1997.
• 稽核項: 1 online resource (xvi, 318 pages) :illustrations.
• 標題: BUSINESS & ECONOMICS Exports & Imports. , Business & Economics. , Exports & Imports. , BUSINESS & ECONOMICS Marketing -- Multilevel. , MarketingMultilevel. , Marketing & Sales. , Industrial marketing. , InternationalMarketing. , BUSINESS & ECONOMICS International -- Marketing. , Electronic books. , Accountmanagement. , Customer loyalty. , Commerce. , BUSINESS & ECONOMICS
• ISBN: 0585039801 , 9780585039800
• ISBN: 0814403336
• 試查全文@TNUA:
  
• 附註: Includes bibliographical references and index.
• 電子資源: https://dbs.tnua.edu.tw/login?url=https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=2439
• 系統號: 005283566
• 資料類型: 電子書
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• 引用網址: 複製連結
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