附註:Includes bibliographical references and index.
Introduction -- Basic concepts in noncooperative game theory -- Technology, production cost, and demand -- Perfect competition -- The monopoly -- Markets for homogeneous products -- Markets for differentiated products -- Concentration, mergers, and entry barriers -- Research and development -- The economics of compatibility and standards -- Advertising -- Quality, durability and warranties -- Pricing tactics: two-part tariff and peak-load pricing -- Marketing tactics: bundling, upgrading, and dealerships -- Management, compensation, and regulation -- Price dispersion and search theory -- Miscellaneous industries.
