附註:Includes bibliographical references and index.
The Internet as a competitive business resource / Mary J. Cronin -- Digital Equipment Corporation : creating new businesses / Russ Jones -- Dow Jones : business information services on the Internet / Gregory P. Gerdy -- Genentech, Inc. : adding value to research and development / John "Scooter" Morris -- Lockheed Martin : integrating information resources / Steve L. Swenson -- Millipore : marketing products to the global desktop / Thomas Anderson -- Schlumberger : the Internet advantage across the corporation / Scott Guthery -- Measuring the value of the Internet for business / Joel H. Maloff -- Productivity, policy, and Internet training issues / Marian Bremer -- Emerging platforms for commerce over the Internet / Gail Grant -- Appendixes. History and growth of the Internet ; Internet vital statistics ; A manager's guide to Internet terms ; Selected business resources on the World Wide Web ; Home pages of contributors and their organizations.
