Cases in sport marketing

• 作者: McDonald, Mark A.
• 其他作者: Milne, George R.
• 出版: Sudbury, Mass. : Jones and Bartlett ©1999.
• 稽核項: 1 online resource (xvi, 351 pages) :illustrations.
• 標題: Sports Aspect économique -- États-Unis -- Études de cas. , Sports United States -- Marketing -- Case studies. , GAMES Gambling -- Sports. , SPORTS & RECREATION History. , SPORTS & RECREATION , Sports , GAMES , Case studies. , Sports Economic aspects. , Marketing , SPORTS & RECREATION Reference. , Méthode des cas. , History. , MarketingCas, Études de. , Aspect économique , TRAVEL Special Interest -- Sports. , Aspect économiqueCas, Études de. , Marketing. , SPORTS & RECREATION Business Aspects. , SPORTS & RECREATION Essays. , United States. , Electronic books. , Sports Aspect économique -- États-Unis -- Cas, Études de. , Case method. , Sports États-Unis -- Marketing -- Cas, Études de. , GamblingSports. , TRAVEL , Business Aspects. , Sports Economic aspects -- United States -- Case studies. , Special InterestSports. , Reference. , Sports Marketing. , Economic aspects. , Economic aspects , Essays. , case method.
• ISBN: 0585282404 , 9780585282404
• ISBN: 0763708631 , 9780763708634
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• 系統號: 005290370
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