附註:Includes index.
Astronet : publishing the ultimate addictive content [Eugenie Diserio] -- AudioBasket : delivering personalized audio content on demand [Kim Fisher] -- eSampo.com : creating an online community for Japanese women [Mae Towada] -- iVillage : pioneering a virtual women's community [Candice Carpenter, Nancy Evans] -- LookSmart : licensing navigation solutions [Tracey Ellery] -- ThirdAge Media : branding a generation [Mary Furlong] -- Desktop.com : shifting the paradigm from desktop to webtop [Katie Burke] -- EDGAR Online : democratizing distribution of financial information [Susan Strausberg] -- E-Loan : streamlining an industry riddled with inefficiencies [Janina Pawlowski] -- NetCreations : pioneering one-to-one web marketing [Rosalind Resnick] -- Della.com : marrying a traditional service and the Net [Jessica DiLullo Herrin, Jenny Lefcourt] -- Eve.com : bringing e-tail to an unlikely class of products [Mariam Naficy, Varsha Rao] -- oneNest : linking disadvantaged artisans to global markets [Durreen Shahnaz] -- Petopia : a new kind of bricks-and-clicks strategy [Andrea Reisman] -- Sparks.com : creating a new e-tailing category [Felicia Lindau] -- SuperVertical : e-markets for Latin America [Veronica Allende Serra] -- CoVia : turning the Internet into the workplace [Deidre Paknad] -- eCommerce industries : from e-tail to e-business solutions [Paula Jagemann] -- Marimba : letting software and data flow across the Net [Kim Polese] -- RightWorks : powering procurement on the Net [Vani Kola].
摘要:"Each of these courageous and determined women created an innovative pure-play Net company from the germ of an idea. Dotcom Divas reveals how these founding females dreamed up their winning visions, secured funding, and recruited top-notch team members. It shows you how they overcame business and personal challenges, grew and marketed their businesses, and navigated the constantly changing environment that comes with the e-business territory." "Industry insider Elizabeth Carlassare provides an in-depth, behind-the-scenes perspective on the specific strategies each company has employed and the key lessons each founder has distilled from her Net startup experience - invaluable insights for experienced and aspiring entrepreneurs alike."--Jacket.