Protecting your company's intellectual property :a practical guide to trademarks, copyrights, patents & trade secrets

• 作者: Bouchoux, Deborah E.,
• 出版: New York : AMACOM 2001.
• 稽核項: 1 online resource (ix, 262 pages).
• 標題: LAW Intellectual Property -- General. , Intellectual property United States -- Popular works. , Handelsmerken. , LAW Administrative Law & Regulatory Practice. , Intellectual property , Bedrijfsgeheim. , Bedrijven. , Intellectual PropertyGeneral. , Intellectual property. , Auteursrecht. , Administrative Law & Regulatory Practice. , Popular works. , Octrooien. , Intellectual property United States. , United States. , Internet. , LAW , Verenigde Staten. , Electronic books. , Recht van de intellectuele eigendom.
• ISBN: 0814406017 , 9780814406014
• ISBN: 0814406017
• 試查全文@TNUA:
  
• 附註: Includes index. Includes bibliographical references (pages 245-249) and index.
• 摘要: A company's most valuable assets may not be physical. This book shows how to protect them without fences or security guards! You can't touch it or feel it. Sometimes you can't even see it. Yet, intellectual property continues to soar in value, comprising an increasingly greater portion of a typical company's assets. In the age of instant global communication, understanding what intellectual property is, how to protect it, and how to enhance its value are prerequisites for corporate survival. Enter attorney Deborah E. Bouchoux and her informative book, Protecting Your Company's Intellectual Property. Packed with fascinating and illuminating examples, this book is a succinct, yet comprehensive discussion of the four key areas of intellectual property: trademarks, copyrights, patents, and trade secrets. In addition to defining these areas (for instance, did you know that customer lists and marketing plans are protectable trade secrets?), the book offers practical tools for protecting intellectual property, including: - Trademark and copyright application forms. - Sample employment agreements. - An Internet usage policy. - Tips on preventing unauthorized dissemination of information via the Web. - A guide for conducting an IP audit. - And much, much more.
• 電子資源: https://dbs.tnua.edu.tw/login?url=https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=59769
• 系統號: 005295692
• 資料類型: 電子書
• 讀者標籤: 需登入
• 引用網址: 複製連結
• 目前引用數