The unwritten rules of copywriting :a guide to better press, poster, TV, radio and Web site advertising

• 作者: Gettins, Dominic.
• 出版: London ;Dover, N.H. : Kogan Page 2000.
• 稽核項: 1 online resource (x, 166 pages) :illustrations.
• 標題: Publicité Rédaction. , Rédaction. , Advertising & Promotion. , BUSINESS & ECONOMICS Advertising & Promotion. , Electronic books. , Publicité , Advertising copy. , BUSINESS & ECONOMICS
• ISBN: 0585379491 , 9780585379494
• 試查全文@TNUA:
  
• 附註: Includes bibliographical references (pages 159-163) and index.
• 電子資源: https://dbs.tnua.edu.tw/login?url=https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=62812
• 系統號: 005295815
• 資料類型: 電子書
• 讀者標籤: 需登入
• 引用網址: 複製連結
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