附註:Includes index.
Ch. 1. Ideas and Idea People -- Ch. 2. Educate Yourself -- Ch. 3. Building a Business Case -- Ch. 4. Gaining Allies -- Ch. 5. Assessing Your Audience -- Ch. 6. Designing Your Presentation -- Ch. 7. Preparing to Present -- Ch. 8. Presenting Your Information.
Includes bibliographical references (pages 265-266) and index.
摘要:"By the Numbers is a step-by-step guide that shows you how to create a winning case for your new idea, project, or proposal - using the power of numbers. From determining what numbers you need (and where to find them) to presenting them in the most powerful and persuasive way, By the Numbers gives you everything you need to turn your stroke of genius into reality."--Jacket.
