Public health communication :evidence for behavior change
其他作者:
Hornik, Robert C.
出版:
Mahwah, N.J. : Lawrence Erlbaum Associates 2002.
稽核項:
1 online resource (xv, 435 pages).
叢書名:
Lea's communication series
標題:
Health Promotion
,
Health in mass media.
,
HEALTH & FITNESS Holism.
,
HEALTH & FITNESS Healthy Living.
,
Mass media in health education.
,
Reference.
,
Médias en éducation sanitaire.
,
Electronic books.
,
Health promotion.
,
MEDICAL Preventive Medicine.
,
Holism.
,
Promotion de la santé.
,
Santé dans les médias.
,
HEALTH & FITNESS Reference.
,
Healthy Living.
,
HEALTH & FITNESS
,
Preventive Medicine.
,
MEDICAL
ISBN:
1410603024 , 9781410603029
ISBN:
0805831762 , 0805831770
試查全文@TNUA:
附註:
Includes bibliographical references and index.
摘要:
Topics covered in this book include: using mass media to prevent cigarette smoking; television campaigns and sensation seeking targetting of adolescent marijuana use - a controlled time-series approach; and effects of a mass media campaign to prevent AIDS among young people in Ghana.
電子資源:
https://dbs.tnua.edu.tw/login?url=https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=66755
系統號:
005297304
資料類型:
電子書
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