The new direct marketing :how to implement a profit-driven database marketing strategy

• 其他作者: Batra, Rajeev. , David Shepard Associates.
• 出版: New York : McGraw-Hill ©1999.
• 版本: 3rd ed.
• 稽核項: 1 online resource (xx, 716 pages) :illustrations.
• 標題: Exports & Imports. , Direct marketing Data processing. , Bases de données Gestion. , Gestion. , BUSINESS & ECONOMICS Exports & Imports. , Direct marketing Statistical methods. , Informatique. , Méthodes statistiques. , InternationalMarketing. , Internet marketing. , BUSINESS & ECONOMICS , Statistical methods. , Marketing. , Database management. , Marketing sur Internet. , Data processing. , Electronic books. , Bases de données , Marketing direct , BUSINESS & ECONOMICS International -- Marketing. , Marketing direct Informatique. , Database marketing. , Bases de données Marketing. , MarketingMultilevel. , Marketing direct Méthodes statistiques. , BUSINESS & ECONOMICS Marketing -- Multilevel. , Direct marketing
• ISBN: 0070580561 , 9780070580565
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• 附註: Includes bibliographical references and index.
• 電子資源: https://dbs.tnua.edu.tw/login?url=https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=70589
• 系統號: 005298595
• 資料類型: 電子書
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