Beyond persuasion :the healthcare manager's guide to strategic communication
- 作者: Parsons, Patricia
- 出版: Chicago : Health Administration Press ©2001.
- 稽核項: 1 online resource (xi, 201 pages).
- 叢書名: ACHE management series
- 標題: Persons. , Information Science , Administrative Personnel , MEDICAL , Named Groups. , Health Personnel , Health Care Facilities, Manpower, and Services. , Administration. , Organization and Administration , Health services administration. , Communication in medicine. , Disciplines and Occupations. , Public Relations , Health & Biological Sciences. , Delivery of Health Care , Behavior and Behavior Mechanisms. , Behavior , Electronic books. , Practice Management & Reimbursement. , Occupational Groups , Hospitals & Medical Centers. , MEDICAL Administration. , Communication , Psychiatry and Psychology. , Communication in management. , Health Services Administration , MEDICAL Practice Management & Reimbursement. , Health Occupations , Public Health. , Health Facility Administrators
- ISBN: 1567931529 , 9781567931525
- 試查全文@TNUA:
- 附註: Includes bibliographical references.
- 摘要: Annotation
- 電子資源: https://dbs.tnua.edu.tw/login?url=https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=72576
- 系統號: 005299191
- 資料類型: 電子書
- 讀者標籤: 需登入
- 引用網址: 複製連結
Annotation Shows healthcare leaders how to improve their written and oral communication skills at the interpersonal, group, and organizational levels, providing strategies for conducting meetings, answering e- mail, and fielding questions from the media. After an overview of the foundations of communication in healthcare management, coverage includes advice on communicating with internal audiences, e.g. board members and the public relations department; external communications; crisis communication. Parsons teaches in the bachelor of public relations degree program at Mount Saint Vincent University, Nova Scotia. Annotation c. Book News, Inc., Portland, OR (booknews.com).
來源: Google Book
來源: Google Book
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