Software rules :how the next generation of technology tools will increase strategic effectiveness - and create competitive advantage
- 作者: Barrenechea, Mark J.
- 出版: New York : McGraw-Hill ©2002.
- 稽核項: 1 online resource (xii, 244 pages) :illustrations.
- 標題: BUSINESS & ECONOMICS Organizational Behavior. , Electronic books. , Organizational Behavior. , Business , Management. , Electronic commerce. , Business Data processing. , Organizational effectiveness. , Management Science. , Data processing. , BUSINESS & ECONOMICS Management Science. , Industrial Management. , BUSINESS & ECONOMICS Management. , BUSINESS & ECONOMICS , BUSINESS & ECONOMICS Industrial Management.
- ISBN: 0071385169 , 9780071385169
- 試查全文@TNUA:
- 附註: Copyright; Contents; Foreword; Preface; Acknowledgments; Introduction: Shiva's Dance; 1 Business Nirvana; 2 The War on Complexity; 3 The E-Business Suite; 4 Entering Global Markets; 5 Management by Fact; 6 Company-to-Company Networking; 7 Software by Industry; 8 Changing the Business-Getting from Here to There; Appendix; BellSouth; EMC; Hewlett-Packard; Humana; IKON; JDS Uniphase; Oracle; Xerox; Acronym Glossary; Index. Includes bibliographical references and index.
- 摘要: This book provides an insider's perspective on which software solutions will provide the necessary integration in this fast-moving environment; and reveals a systematic; step-by-step process for implementing those solutions in your own organization. --
- 電子資源: https://dbs.tnua.edu.tw/login?url=https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=75303
- 系統號: 005299745
- 資料類型: 電子書
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- 引用網址: 複製連結
A top industry executive explains total software integration and how it holds the key to market leadership To achieve fast, agile, and diverse responsiveness to today's ever shifting business needs, executives need to successfully implement strategic decisions based more on reality rather than rhetoric. In Software Rules, Oracle senior executive Mark Barrenechea describes for business readers how, over the next few years, the total integration of software functions into "E-business suites," will radically transform the business landscape. An E-business suite is a set of applications, founded on a centralized database and integrated by desing, that optimizes the supply and demand chains together, enabling employees anywhere on the globe to access accurate and reliable business data that always reflects real information. Using case studies from BellSouth, Xerox, EMC, HP, Oracle, and other leading companies, he describes how E-business suites work to help companies in all industry sectors to centralize change, dramatically improve customer service, slash production costs, streamline product introduction and upgrades, gather definitive business intelligence, transform marketing into electronic selling, and much more.
來源: Google Book
來源: Google Book
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