附註:Includes bibliographical references (page 143) and index.
The World of Business -- Defining Your Dream -- Financing the Dream -- The Goal Train -- Pricing Your Products and Services -- Finding, Reaching, and Serving Your Customers -- Managing Your Cash Flow -- The Business of Business -- Managing Your Records -- Understanding Financial Statements -- Appendix: Business Plan.
摘要:Describes hot to identify customers, set goals, how much money he/she needs, etc.