附註:Includes bibliographical references and index.
An overview of the strategic planning process (SPP). An introduction to the strategic planning process (SPP) -- Additional issues in the strategic planning process (SPP). Strategy formulation. External strategic audit -- Internal strategic audit -- Strategic options--corporate level -- Strategic choice options--business and functional levels. Implementation, evaluation, and control in the strategic planning process (SPP). Implementing strategies in the business and functional levels -- Evaluation and control in strategic planning. The strategic planning process (SPP) for the nonprofit sector. A strategic planning process (SPP) model for the nonprofit sector -- Strategic marketing for the public and the nonprofit sectors. The strategic planning process (SPP) in the global environment. A framework of global strategic planning -- Doing business with newly emerging market (NEM) economies.
