附註:Includes index.
""Contents""; ""Acknowledgments""; ""I Introducing eBay""; ""1 Introduction to eBay""; ""2 Opportunities for Buyers""; ""3 Opportunities for Sellers""; ""II Learning to Use eBay""; ""4 How eBay Works""; ""5 Bidding""; ""6 Selling""; ""7 Reputation""; ""8 Reporting and Recourse""; ""III Bidding Strategies""; ""9 Timely Bidding""; ""IV Selling Strategies""; ""10 Customer Service""; ""11 Handling Images""; ""12 Creating Your eBay Auction Ad""; ""13 Conducting Auctions""; ""14 Handling Multiple Auctions""; ""15 Taking Payment""; ""16 PayPal""; ""17 Auction Management Services""
""V Useful Aids to Selling on eBay""""18 Using Web Authoring Software""; ""19 Using Image Software""; ""VI Advanced eBay for Sellers""; ""20 Using eBay for Marketing""; ""21 Building a Website""; ""22 Sources of Inventory""; ""VII Specialty Auctions""; ""23 Local Auctions""; ""24 eBay Stores""; ""25 eBay Motors""; ""26 Business Marketplace""; ""27 Half. com and Live Auctions""; ""28 Elance""; ""29 eBay International""; ""Appendix I Top 10 Tips""; ""Appendix II Top 9 Tips""; ""Appendix III Top 8 Tips""; ""Appendix IV HTML Tutorial""; ""Appendix V Two-System Marketplace""; ""Index""