資料來源: Google Book
The changing face of multinationals in Southeast Asia
- 作者: Andrews, Tim G.,
- 其他作者: Chompusri, Nartnalin, , Baldwin, Bryan J.,
- 出版: London ;New York : Routledge 2003.
- 稽核項: 1 online resource (ix, 333 pages).
- 叢書名: Working in Asia
- 標題: Investments, Foreign Southeast Asia. , Financial crises. , Financial crises , Investments, Foreign. , Southeast Asia. , Financial crises Southeast Asia. , BUSINESS & ECONOMICS Industries -- General. , Investments, Foreign Asia, Southeastern. , International business enterprises Asia, Southeastern. , Corporations, Foreign Asia, Southeastern. , International business enterprises , Corporations, Foreign. , Investments, Foreign , Corporations, Foreign , Electronic books. , IndustriesGeneral. , International business enterprises. , International business enterprises Southeast Asia. , Corporations, Foreign Southeast Asia. , BUSINESS & ECONOMICS , Financial crises Asia, Southeastern.
- ISBN: 1134508166 , 9781134508167
- 試查全文@TNUA:
- 附註: Includes bibliographical references (pages 320-325) and index. pt. 1. The Southeast Asia regional bloc: salient features -- pt. 2. Organizational change -- pt. 3. Marketing.
- 摘要: Examines how and why corporate strategy, structure and culture is continuing to change markedly in Southeast Asia.
- 電子資源: https://dbs.tnua.edu.tw/login?url=https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=93774
- 系統號: 005309732
- 資料類型: 電子書
- 讀者標籤: 需登入
- 引用網址: 複製連結
This book examines how and why corporate strategy, structure and culture is continuing to change markedly in South East Asia. Among the issues that have forced widespread changes in the region are the economic meltdown, the growth in electronic technology, regional market integration, changing levels of education, business process standardisation and transparency measures, the rise in 'corporate governance' and political developments among the targeted countries. Specifically, this book discusses the changing nature of MNC business culture, strategy and practice in the ASEAN regional trading bloc. This comprises Thailand, Vietnam, Myanmar, Lao PDR, Malaysia, Singapore, Indonesia, Brunei and the Philippines. This book provides a rich and detailed account of how and why these organisations are evolving and restructuring in the post-economic crisis era. Multiple, in-depth case-studies are incorporated from the point of view of participants.
來源: Google Book
來源: Google Book
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