資料來源: Google Book
Understanding green consumer behaviour :a qualitative, cognitive approach
- 作者: Wagner, Sigmund A.,
- 出版: London ;New York : Routledge 2003.
- 稽核項: 1 online resource (xvi, 288 pages) :illustrations.
- 叢書名: Consumer research and policy series
- 標題: BUSINESS & ECONOMICS Consumer Behavior. , Environmental protection Citizen participation. , Green movement. , Citizen participation. , Environmental protection , Electronic books. , Consumer behavior. , Consumer Behavior. , BUSINESS & ECONOMICS
- ISBN: 0415316197 , 9780415316194
- ISBN: 0415316197
- 試查全文@TNUA:
- 附註: Originally published: 1997. Includes bibliographical references (pages 264-280) and index.
- 摘要: There is evidence that most western markets have been affected by green consumer behaviour. This book deals with the questions surrounding this phenomenon, the theories and the practice. Previously only available in hardback.
- 電子資源: https://dbs.tnua.edu.tw/login?url=https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=98060
- 系統號: 005309865
- 資料類型: 電子書
- 讀者標籤: 需登入
- 引用網址: 複製連結
Through the study of green, environmentally friendly consumers, this book incorporates original, groundbreaking anthropological and cognitive research to examine basic aspects of the workings of the human mind.
來源: Google Book
來源: Google Book
評分