附註:Includes bibliographical references (pages 197-201) and index.
Contents; Preface; Foreword; Introduction-- Sustainability: Fetzer's Business Revolution; First Principle: Your Business Is Part of a Much Larger System; Second Principle: Your Company's Culture Is Determined by the Context You Create for It; Third Principle: The Soul of a Business Is Found in the Hearts of Its People; Fourth Principle: True Power Is Living What You Know; Fifth Principle: You Can't Predict the Future, but You Can Create It; Sixth Principle: There Is a Way to Make an Idea's Time Come; Afterword: Grapes Into Wine; Fetzer History and Future Development; Index.
List of Illustrations.
摘要:This book sets forth the simple but powerful management principles that enabled Fetzer Vineyards under Paul Dolan to become one of America's biggest and best-known wineries even as it was becoming a model for sustainable businesses everywhere. It's an inspiring example of how a business can preserve the environment within which it functions, strengthen its community, and enrich the lives of its employees, without sacrificing the bottom line.
