摘要:"Web Mining Applications and Techniques offers an orthogonal approach to Web personalization, after an introduction to the need for Web mining and personalization, specific applications and techniques in Web content mining." "Researchers and students in the fields of information and knowledge creation, storage, dissemination, and retrieval in various disciplines will find this book a starting point for new research. Developers and managers of Web technologies involved with content development, storage, and retrieval will be able to use this book to advance the state of the art in Web utilization."--Jacket.
