Market segmentation :how to do it, how to profit from it

• 作者: McDonald, Malcolm.
• 其他作者: Dunbar, Ian,
• 出版: Amsterdam ;Boston : Elsevier/Butterworth-Heinemann 2004.
• 版本: [3rd ed.].
• 稽核項: 1 online resource (1 volume).
• 標題: BUSINESS & ECONOMICS Organizational Behavior. , BUSINESS & ECONOMICS Industrial Management. , Organizational Behavior. , Market segmentation. , BUSINESS & ECONOMICS Management Science. , Management Science. , BUSINESS & ECONOMICS , Electronic books. , Industrial Management. , Management. , BUSINESS & ECONOMICS Management.
• ISBN: 1417552689 , 9781417552689
• 試查全文@TNUA:
  
• 附註: Previous edition: Basingstoke: Macmillan Business, 1995. Includes bibliographical references and index.
• 電子資源: https://dbs.tnua.edu.tw/login?url=https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=117155
• 系統號: 005311905
• 資料類型: 電子書
• 讀者標籤: 需登入
• 引用網址: 複製連結
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