An economic history of film

• 其他作者: Sedgwick, John. , Pokorny, Michael.
• 出版: London ;New York : Routledge 2005.
• 稽核項: 1 online resource (xiv, 352 pages) :illustrations.
• 叢書名: Routledge explorations in economic history ;26
• 標題: TECHNOLOGY & ENGINEERING , TECHNOLOGY & ENGINEERING Telecommunications. , Motion picture industry Economic aspects -- United States. , Electronic books. , BUSINESS & ECONOMICS Industries -- Media & Communications. , Telecommunications. , IndustriesMedia & Communications. , United States. , Motion picture industry , Economic aspects. , Economic aspects , Motion picture industry Economic aspects. , BUSINESS & ECONOMICS
• ISBN: 0415324920 , 9780415324922
• ISBN: 0415324920
• 試查全文@TNUA:
  
• 附註: Includes bibliographical references and index. The characteristics of film as a commodity / John Sedgwick and Michael Pokorny -- America's master : the European film industry in the United States, 1907-1920 / Gerben Bakker -- Stars and stories : how films became branded products / Gerben Bakker -- Revenue sharing and the coming of sound / F. Andrew Hanssen -- The block booking of films re-examined / F. Andrew Hanssen -- Warner Bros. in the inter-war years : strategic responses to the risk environment of filmmaking / Michael Pokorny and John Sedgwick -- Product differentiation at the movies : Hollywood 1946 to 1965 / John Sedgwick -- Movie stars and the distribution of financially successful films in the motion-picture industry / Steven Albert -- Movie contracts : is "net" "gross"? / Mark Weinstein -- Hollywood and the risk environment of movie production in the 1990s / Michael Pokorny -- Understanding Hollywood's organisation and continuing success / Keith Acheson and Christopher J. Maule.
• 摘要: The economics of the movie industry has been curiously neglected by scholars, especially given the material circumstances in which film has been produced, distributed and exhibited in capitalist economies and its central importance in the lives of the huge numbers attracted to it as a commodity. This book provides an economic framework for understanding developments in film history. It is an interesting topic which is covered with aplomb by the contributors to the volume, and includes sections on: * Long term trends in the film industry * The transformation of film from a primitive commodity to a heavily branded product * The end of the studio system in post war America * Hollywood's approach to risk during the 1990s. Experts from around the globe have come together in these pages and the result is a readable, insightful and enlightening book that will gain many fans amongst those with an interest in the economics of film, economic historians and aficionados of the movie industrygenerally.
• 電子資源: https://dbs.tnua.edu.tw/login?url=https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=115536
• 系統號: 005312419
• 資料類型: 電子書
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