The growth gamble :when leaders should bet big on new businesses and how to avoid expensive failures
- 作者: Campbell, Andrew.
- 其他作者: Park, Robert.
- 出版: London ;Boston : Nicholas Brealey International 2005.
- 稽核項: 1 online resource (xv, 321 pages) :illustrations.
- 標題: Conglomerate corporations Management. , BUSINESS & ECONOMICS , BUSINESS & ECONOMICS New Business Enterprises. , Planning. , BUSINESS & ECONOMICS Development -- Business Development. , Conglomerate corporations , DevelopmentBusiness Development. , Business planning. , Corporations Growth. , Corporate culture. , Growth. , Electronic books. , Vocational Guidance. , Corporations , Industrial Management. , New Business Enterprises. , Commerce. , Conglomerate corporations Planning. , Management. , Business & Economics.
- ISBN: 1904838278 , 9781904838272
- ISBN: 9781473658462 (pbk.) , 1473658462 (pbk.)
- 試查全文@TNUA:
- 附註: Includes bibliographical references and index. The challenge of new businesses -- Beating the odds -- The difficulties of building new legs -- When low growth is better than gambling -- The new business traffic lights -- Diversification -- Searching for new businesses -- Is there a role for corporate venturing? -- Positioning and supporting a new business -- An age of realism.
- 電子資源: https://dbs.tnua.edu.tw/login?url=https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=132510
- 系統號: 005317366
- 資料類型: 電子書
- 讀者標籤: 需登入
- 引用網址: 複製連結
The Growth Gamble provides just that kind of imaginary intellectual feast. This provocative book argues persuasively for seasoning grand growth goals with a dash of reality. New business development is really hard for established companies, and they should stop chasing rainbows of the next revolution.
來源: Google Book
來源: Google Book
評分