IT solutions series :managing data mining advice from experts

• 其他作者: Kudyba, Stephan,
• 出版: Hershey, Pa. : CyberTech Pub. 2004.
• 稽核項: 1 online resource (xv, 260 pages) :illustrations.
• 叢書名: IT solutions series
• 標題: Exploration de données (Informatique) , Informatiemanagement. , Electronic books. , Data mining. , Data Mining
• ISBN: 1591402433 , 9781591402435
• ISBN: 1591402433
• 試查全文@TNUA:
  
• 附註: Title from title screen. Includes bibliographical references and index. Introduction : data mining and the world of commerce : a background of data mining, business intelligence and business process management / Stephan Kudyba -- Data mining and the banking sector : managing risk in lending and credit card activities / Ákos Felsõvályi, Jennifer Courant -- Credit scoring and risk management for small business lending / Vernon Gerety -- The utilization of business intelligence and data mining in the insurance marketplace / Jeffrey Hoffman -- Sales force management in the consumer products industry / Navin Sharma -- The healthcare cost dilemma : what health insurance companies can do to mitigate unsustainable premium increases / Russ Danstrom, Jeff Nicola -- The application of data mining techniques in health plan population management : a disease management approach / Theodore L. Perry [and others] -- Toiling in the media data mines / Robert Young -- Audience measurement applications for online advertising and e-commerce / David Martin -- Taking a close look at the evolving utilities industry : factors that drive volatility and methods to help manage it / Nicholas Galletti.
• 電子資源: https://dbs.tnua.edu.tw/login?url=https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=101775
• 系統號: 005320928
• 資料類型: 電子書
• 讀者標籤: 需登入
• 引用網址: 複製連結
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