The Elgar companion to consumer research and economic psychology

• 其他作者: Earl, Peter E. , Kemp, Simon.
• 出版: Cheltenham ;Northampton, MA, USA : Edward Elgar ©1999.
• 稽核項: 1 online resource (xxii, 649 pages) :illustrations.
• 標題: Recherche. , Consumers , Comportement. , Économie politique Aspect psychologique. , Economics Psychological aspects. , Consommateurs Recherche. , Attitudes. , Consommateurs Comportement. , Consommateurs Attitudes. , Consumers Research. , BUSINESS & ECONOMICS Consumer Behavior. , Consumer Behavior. , BUSINESS & ECONOMICS , Wirtschaftspsychologie , Wörterbuch , Économie politique , Economics , Verbraucherforschung , Economische psychologie. , Electronic books. , Consumer behavior. , Aspect psychologique. , Consommateurs , Préférences. , Consumentengedrag. , Research. , Psychological aspects. , Verbraucherverhalten , Consommateurs Préférences.
• ISBN: 1843768704 , 9781843768708
• ISBN: 1858985544 , 9781858985541 , 1843760606 , 9781843760603
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• 附註: Includes graphical cross-reference mapper. Acculturation -- Addiction, Theories of -- Addictive Buying -- Altruism -- Animal Experiments in Economics -- Anthropology and Consumer Behaviour -- Attribution Theory -- Behaviourism -- Bettman, James R. -- Brand Equity -- Brand Loyalty -- Budgeting and Mental Accounting -- Children's Consumer Behaviour -- Children's Saving -- Choice Deferral -- Cognitive Dissonance -- Collecting -- Congruity Theory -- Conjoint Analysis -- Conspicuous Consumption -- Consumer Innovativeness -- Consumer Knowledge -- Consumer Protection -- Contingent Valuation -- Conventions -- Credit, Debt and Problem Debt -- Cross-Cultural Research -- Culture Shock -- Discrete Choice Models -- Dual Self -- Ecology and Consumption -- Economic Socialization -- The Elgar Companion to Consumer Research and Economic Psychology -- Emotions and Consumer Behaviour -- Entrepreneurship and Innovation -- Escalation of Commitment -- Expectancy Value Models -- Expectations -- Experimental Asset Markets -- Experimental Economics -- Fairness -- Fashion -- Fear Appeals and Persuasion -- Gambling -- Game Theory -- Gifts -- Growing Old -- Habit -- Hedonic Consumption -- Hermeneutics -- Heuristics and Biases -- History of Economic Psychology -- Household Decision Making -- Household Life Cycle -- Howard, John A. -- Humanistic Perspective -- Illusion of Control -- Images in Advertising -- Impulse Buying -- Inflation -- Introspective Research -- Involvement -- Katona, George -- Labour Supply -- Lay Economic Beliefs -- Leisure, Psychology of -- Literary Explication and Deconstruction -- Material Values -- McClelland Hypothesis -- Money -- Morals, Markets and Green Investing -- Multiattribute Utility Models -- Needs and Wants -- Negotiation -- Organizational Culture and Profitability -- Perceived Quality -- Perceived Risk -- Personal Construct Theory -- Persuasion -- Philosophical-Methodological Foundations -- Positioning -- Possessions -- Postmodernism and Consumption -- Poverty, Psychology of -- Protocol and Cognitiv Includes bibliographical references and index.
• 摘要: Presents over 100 specially commissioned entries on important topics in consumer research and economic psychology from behaviourism and brand loyalty to trust and the psychology of tourism. Leading scholars in the fields provide stimulating insights into the area as well as summarising existing knowledge.
• 電子資源: https://dbs.tnua.edu.tw/login?url=https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=101753
• 系統號: 005322268
• 資料類型: 電子書
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• 引用網址: 複製連結
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