資料來源: Google Book
Building strategic capabilities in emerging markets[electronic resource]
- 其他作者: Cuervo-Cazurra, Alvaro. , Newburry, William. , Park, Seung-ho.
- 出版: Cambridge : Cambridge University Press 2020.
- 稽核項: xxiii, 424 p. :ill., digital ;24 cm.
- 標題: Economic development , International business enterprises , Economic development Developing countries. , Developing countries Commerce. , International business enterprises Developing countries. , Developing countries , Commerce.
- ISBN: 1108464254 , 9781108464253
- 試查全文@TNUA:
- 附註: Title from publisher's bibliographic system (viewed on 13 Oct 2020).
- 摘要: Firms in emerging markets are becoming leading global players despite operating in challenging home country environments, but little is known about how they build their capabilities. By analyzing multiple companies operating across over a dozen emerging markets in Asia, Latin America, Africa and Europe, the authors identify the specific challenges faced by emerging market firms to become internationally competitive. Furthermore, they provide actionable solutions to upgrading capabilities, sustaining competitive advantage, and achieving multinational status, all whilst operating in emerging economies. Featuring contributions from eminent business scholars from across the globe, this timely volume provides a valuable tool for academics and practitioners, managers and consultants, especially those involved with emerging market firms working to grow and succeed globally.
- 電子資源: https://dbs.tnua.edu.tw/login?url=https://doi.org/10.1017/9781108565240
- 系統號: 005325536
- 資料類型: 電子書
- 讀者標籤: 需登入
- 引用網址: 複製連結
Firms in emerging markets are becoming leading global players despite operating in challenging home country environments, but little is known about how they build their capabilities. By analyzing multiple companies operating across over a dozen emerging markets in Asia, Latin America, Africa and Europe, the authors identify the specific challenges faced by emerging market firms to become internationally competitive. Furthermore, they provide actionable solutions to upgrading capabilities, sustaining competitive advantage, and achieving multinational status, all whilst operating in emerging economies. Featuring contributions from eminent business scholars from across the globe, this timely volume provides a valuable tool for academics and practitioners, managers and consultants, especially those involved with emerging market firms working to grow and succeed globally.
來源: Google Book
來源: Google Book
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