Intellectual property and the brain[electronic resource] :how neuroscience will reshape legal protection for creations of the mind
- 作者: Bartholomew, Mark.
- 出版: Cambridge, United Kingdom ;New York, NY : Cambridge University Press 2022.
- 稽核項: ix, 194 p. :ill., digital ;24 cm.
- 標題: Neurosciences Law and legislation -- United States. , Neurosciences , Copyright infringement , Copyright , Copyright infringement United States. , Intellectual property , Law Psychological aspects. , Law and legislation , Intellectual property United States. , Copyright United States. , Law , Psychological aspects.
- ISBN: 1009189557 , 9781009189552
- 試查全文@TNUA:
- 附註: Title from publisher's bibliographic system (viewed on 18 Jul 2022). Copyright and creativity -- Inside the design process -- Neuroaesthetics and copyright infringement -- Seeing design -- Neuromarks -- How to take creativity seriously -- Know your audience -- Advertising, fast and slow.
- 摘要: Although legal scholars have begun to explore the implications of neuroscientific research for criminal law, the field has yet to assess the potential of such research for intellectual property law - a legal regime governing over one-third of the US economy. Intellectual Property and the Brain addresses this gap by showing how tools meant to improve our understanding of human behavior inevitably shape the balance of power between artists and copyists, businesses and consumers. This first of its kind book demonstrates how neuroscience can improve our flawed approach to regulating creative conduct and commercial communications when applied with careful attention to the reasons that our system of intellectual property law exists. With a host of real-life examples of art, design, and advertising, the book charts a path forward for legal actors seeking reforms that will unlock artistic innovation, elevate economic productivity, and promote consumer welfare.
- 電子資源: https://dbs.tnua.edu.tw/login?url=https://doi.org/10.1017/9781009189545
- 系統號: 005331421
- 資料類型: 電子書
- 讀者標籤: 需登入
- 引用網址: 複製連結
Although legal scholars have begun to explore the implications of neuroscientific research for criminal law, the field has yet to assess the potential of such research for intellectual property law - a legal regime governing over one-third of the US economy. Intellectual Property and the Brain addresses this gap by showing how tools meant to improve our understanding of human behavior inevitably shape the balance of power between artists and copyists, businesses and consumers. This first of its kind book demonstrates how neuroscience can improve our flawed approach to regulating creative conduct and commercial communications when applied with careful attention to the reasons that our system of intellectual property law exists. With a host of real-life examples of art, design, and advertising, the book charts a path forward for legal actors seeking reforms that will unlock artistic innovation, elevate economic productivity, and promote consumer welfare.
來源: Google Book
來源: Google Book
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