Understanding media :the extensions of man
- 作者: McLuhan, Marshall,
- 出版: New York : Signet 1964.
- 稽核項: xi, 318 pages ;19 cm.
- 標題: Communication.
- 附註: Medium is the message -- Media hot and cold -- Reversal of the overheated medium -- The gadget lover: Narcissus as narcosis -- Hybrid energy: les liaisons dangereuses -- Media as translators -- Challenge and collapse: the nemesis of creativity -- The spoken word: flower of evil? -- The written word: an eye for an ear -- Roads and paper routes -- Number: profile of the crowd -- Clothing: our extended skin -- Housing: new look and new outlook -- Money: the poor man's credit card -- Clocks: the scent of time -- The print: how to dig it -- Comics: Mad vestibule to TV -- The printed word: architect of nationalism -- Wheel, bicycle, and airplane -- The photograph: the brothel-without-walls -- Press: government by news leak -- Motorcar: the mechanical bride -- Ads: keeping upset with the Joneses -- Games: the extensions of man -- Telegraph: the social hormone -- The typewriter: into the age of the iron whim -- The telephone: sounding brass or tinkling symbol? -- The phonograph: the toy that shrank the national chest -- Movies: the reel world -- Radio: the tribal drum -- Television: the timid giant -- Weapons: war of the icons -- Automation: learning a living.
- 系統號: 005334563
- 資料類型: 圖書
- 讀者標籤: 需登入
- 引用網址: 複製連結
