New media for a new China
- 其他作者: Scotton, James Francis, , Hachten, William A.
- 出版: Malden, Mass. : Wiley-Blackwell c2010.
- 稽核項: x, 244 p. :ill. ;24 cm.
- 標題: Mass media and culture , China Politics and government. , Mass media and culture China. , Politics and government. , China , Mass media , Mass media Political aspects -- China. , Political aspects
- ISBN: 1405187964 , 9781405187961
- 附註: 102年國科會補助人文及社會科學研究圖書設備計畫主題:藝術學:華語電影研究. Includes bibliographical references (p. [238]-240) and index. New challenges to China's media / William A. Hachten and James F. Scotton -- Development and theory of the media / William A. Hachten -- The impact of new media / James F. Scotton -- Newspapers: changing roles / Guo Ke -- Magazines: an industry in transition / Chen Peiqin -- Radio broadcasting: deregulation and development / Chen Peiqin and Haigui Liu -- Television: entertainment / Anne Cooper-Chen with Yu Leon Liang -- Television: news / Anne Cooper Chen and James F. Scotton -- Xinhua: the voice of the party / James F. Scotton -- Advertising: wings for the media: Hong Cheng : public relations / Yan Jin -- Film: an industry versus independents / Yong Liu -- English-language media in China / Guo Ke -- Overseas media serve Chinese diaspora / William A. Hachten.
- 系統號: 005254604
- 資料類型: 圖書
- 讀者標籤: 需登入
- 引用網址: 複製連結
New Media for a New China is a timely introduction to the current state of the mass media in China and it’s growing role in the 21st Century global communication system Brings together an international cast of scholars to analyse the diverse roles of China’s media, covering all the major industries (advertising, newspapers, broadcasting, magazines, film, TV, PR) Considers the position of China’s media in the middle of the country’s tremendous social, economic and political changes Explores the concept of the 21st century as “China’s Century” because of the nation’s unprecedented growth
來源: Google Book
來源: Google Book
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