附註:Includes bibliographical references and index.
Chapter 1. Social media reviews' influence on spa and wellness consumer choices: conceptual framework, prospective significance, and future research directions -- Chapter 2. The technology impacts and AI solutions for the tourism industry -- Chapter 3. Malaysia's smart tourism framework -- Chapter 4. Voyage virtuoso: artificial intelligence in transforming tourism -- Chapter 5. A review of the pre- and post-COVID-19 effects on the tourism and entertainment industries:innovative methods and predicted challenges -- Chapter 6. Managing guest expectations and safety with AI and smart solutions -- Chapter 7. Predictive analytics for heritage site visitor patterns -- Chapter 8. Exploring the prospects of artificial intelligence in the tourism sector -- Chapter 9. The future prospect of online travel agencies in hotel bookings -- Chapter 10. AI-powered marketing strategies in the tourism and hospitality sector -- Chapter 11. Enhancing competitive advantages through virtual reality technology in the hotels of India -- Chapter 12. Embracing technological advancements: a futuristic approach to hospitality management -- Chapter 13. Artificial intelligence in human resource managementin hotels: a qualitative approach -- Chapter 14. Implication of artificial intelligence in hospitality marketing.
摘要:"In an era where technology and hospitality converge, the models of travel and lodging are undergoing a transformative shift known as hybrid hospitality. As modern travelers' expectations evolve and digital transformation becomes a cornerstone across industries, the infusion of technology into hospitality is not merely an option but an imperative. A comprehensive resource is needed to explore the compelling forces driving the demand for enhanced technological capabilities within hybrid hospitality, specifically focusing on artificial intelligence (AI).Utilizing Smart Technology and AI in Hybrid Tourism and Hospitality delves into various themes integral to this investigation, from delivering personalized experiences to ensuring productivity and security in global hospitality. It directs attention to the infinite business opportunities unfolding worldwide and technology's profound impact on the tourism sector. Embark on a journey through the pages of this comprehensive guide to understand why the seamless integration of technology is preferable and an essential foundation for elevating guest satisfaction and reshaping the global hospitality."--
