Safety and security in tourism :recovery marketing after crises
- 其他作者: Scott, Noel, , Laws, Eric, , Prideaux, B.
- 出版: Milton Park, Abingdon, Oxon ;New York : Routledge 2010.
- 稽核項: vi, 282 p. :ill. ;31 cm.
- 標題: Marketing. , Travel , Tourism Marketing. , Crisis management. , Tourism Management. , Safety measures. , Travel Safety measures. , Tourism , Hazardous geographic environments. , Management.
- ISBN: 0789037831 , 9780789037831
- 試查全文@TNUA:
- 附註: "This book was published as a special issue of the Journal of travel & tourism marketing."--Prelim. p. 100年度教育部購置教學研究相關圖書儀器及設備計畫. Includes bibliographical references and index.
- 電子資源: https://dbs.tnua.edu.tw/login?url=http://catdir.loc.gov/catdir/toc/ecip0724/2007031309.html
- 系統號: 005060875
- 資料類型: 圖書
- 讀者標籤: 需登入
- 引用網址: 複製連結
This important book presents leading experts from around the world providing useful instruction on effective ways to plan for future crisis response and strategies for recovering business. The book is extensively referenced and includes several tables and figures to clearly explain data.
來源: Google Book
來源: Google Book
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