Pictoplasma presents Not A Toy - the first book on the growing influence of Character design in fashion and art. Characters are reduced and abstract figures with a strong anthropomorphic appeal and bold graphical silhouette. Over the last decade, they have playfully sampled and remixed their way through visual codes and media, confronting the viewer head-on, regardless of cultural background. Now, this aesthetic strategy has a strong influence on contemporary fashion design. International artists create playful dresses, avant-garde costumes and hairstyles, re inventing the human body and sending their radical, new Characters onto the catwalk and beyond.
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