查詢 sb:Relationship marketing. ,共 26 筆
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Financial and economic tools used in the world hospitality industry[electronic resource] :proceedings of the 5th International Conference on Management and Technology in Knowledge, Service, Tourism and Hospitality 2017 (SERVE 2017), 21-22 October 2017 & 30 November 2017, Bali, Indonesia
- 作者: Lumban Gaol, Ford.
- 出版: Leiden, The Netherlands : CRC Press/Balkema c2018.
- 資料類型: 電子書
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Total relationship marketing :marketing strategy moving from the 4Ps--product, price, promotion, place--of traditional marketing management to the 30Rs--the thirty relationships--of a new marketing paradigm
- 作者: Gummesson, Evert,
- 出版: Oxford ;Boston : Butterworth-Heinemann 2002.
- 資料類型: 電子書
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Guanxi :relationship marketing in a Chinese context
- 作者: Wong, Y. H.,
- 出版: New York : International Business Press ©2001.
- 資料類型: 電子書
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Pathways less travelled to value creation :interaction, dialogue and knowledge generation
- 作者: Ballantyne, David.
- 出版: [Bradford, England] : Emerald Group Pub. 2004.
- 資料類型: 電子書
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Relationship marketing in professional services :a study of agency-client dynamics in the advertising sector
- 作者: Halinen, Aino,
- 出版: London ;New York : Routledge 2002.
- 資料類型: 電子書
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Successful customer relationship marketing :new thinking, new strategies, new tools for getting closer to your customers
- 作者: Foss, Bryan.
- 出版: London ;Milford, Conn. : Kogan Page 2001.
- 資料類型: 電子書
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E-commerce relationship marketing
- 作者: Fjermestab, Jerry.
- 出版: Bradford, England : Emerald Group Pub. ©2004.
- 資料類型: 電子書
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The Sharpe ratio[electronic resource] :statistics and applications
- 作者: Pav, Steven E.
- 出版: Boca Raton, FL : CRC Press 2022.
- 資料類型: 電子書
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Special edition using Microsoft CRM
- 作者: Brown, Laura,
- 出版: Indianapolis, Ind. : Que Pub. ©2004.
- 資料類型: 電子書