查詢 text:Advertising media planning ，共 11 筆
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- 語言
- 英語(11)
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- 作者
- Barban, Arnold M.(2)
- Surmanek, Jim.(2)
- Bivins, Thomas H.(1)
- Buchalter, Susan I.(1)
- Cristol, Steven M.(1)
- Jugenheimer, Donald W.(1)
- Katz, Helen E.(1)
- Keding, Ann.(1)
- Kopec, Frank J.(1)
- Lawler, Ed.(1)
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- 主題
- BUSINESS & ECONOMICS(8)
- Advertising & Promotion.(7)
- Advertising media planning.(7)
- Advertising(3)
- Marketing(3)
- Marketing.(3)
- Advertising copy.(2)
- Advertising layout and typography.(2)
- Advertising media planning(2)
- MEDICAL(2)
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- 館別
- 總圖(1)
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4 0 0 0 0Introduction to advertising media :research, planning, and buying
- 作者: Surmanek, Jim.
- 出版: Lincolnwood, Ill., USA : NTC Business Books ©1993.
- 資料類型: 電子書
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22 0 0 0 0
How to produce creative advertising :proven techniques & computer applications
- 作者: Keding, Ann.
- 出版: Lincolnwood, Ill., USA : NTC Business Books ©1991.
- 資料類型: 電子書
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4 0 0 0 0
Media planning :a practical guide
- 作者: Surmanek, Jim.
- 出版: Lincolnwood, Ill., USA : NTC Business Books ©1996.
- 資料類型: 電子書
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2 0 0 0 0
Advertising media sourcebook
- 作者: Turk, Peter B.
- 出版: Lincolnwood, Ill. : NTC Business Books ©1997.
- 資料類型: 電子書
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34 0 0 0 0
The media handbook :a complete guide to advertising media selection, planning, research, and buying
- 作者: Katz, Helen E.
- 出版: Mahwah, N.J. : Lawrence Erlbaum 2003.
- 資料類型: 電子書
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21 0 0 0 0
Copy chasers on creating business-to-business ads
- 作者: Lawler, Ed.
- 出版: Lincolnwood, Ill., USA : NTC Business Books ©1994.
- 資料類型: 電子書
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2 0 0 0 0
Essentials of media planning :a marketing viewpoint
- 作者: Barban, Arnold M.
- 出版: Lincolnwood, Ill. : NTC Business Books ©1993.
- 資料類型: 電子書
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40 0 0 0 0
Transmedia marketing :from film and TV to games and digital media
- 作者: Zeiser, Anne,
- 出版:
- 資料類型: 圖書
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6 0 0 0 0
How to win campaigns :100 steps to success
- 作者: Rose, Chris,
- 出版: London ;Sterling, Va. : Earthscan 2005.
- 資料類型: 電子書
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14 0 0 0 0
A practical art therapy
- 作者: Buchalter, Susan I.
- 出版: London ;New York : Jessica Kingsley 2004.
- 資料類型: 電子書