查詢 text:Mass media Marketing. ，共 32 筆
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- Mass media(11)
- Marketing.(7)
- BUSINESS & ECONOMICS(4)
- Mass media.(4)
- Massamedia.(4)
- Economic aspects.(3)
- Marketing(3)
- Mass media and culture(3)
- Media Studies.(3)
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8 0 0 0 0Time and media markets
- 作者: Albarran, Alan B.
- 出版: Mahwah, N.J. : Lawrence Erlbaum 2003.
- 資料類型: 電子書
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153 0 0 0 0
Media education :an introduction
- 作者: Alvarado, Manuel,
- 出版: London :Milton Keynes [England] : BFI Pub. ;Open University 1992.
- 資料類型: 圖書
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34 0 0 0 0
Media, markets, and democracy
- 作者: Baker, C. Edwin.
- 出版: Cambridge ;New York : Cambridge University Press 2001.
- 資料類型: 電子書
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2 0 0 0 0
Alternate reality games[electronic resource] :promotion and participatory culture
- 作者: Janes, Stephanie.
- 出版: Abingdon, Oxon ;New York, NY : Routledge 2020.
- 資料類型: 電子書
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115 0 0 0 0
New screen media :cinema/art/narrative
- 作者: Zapp, Andrea.
- 出版: London : British Film Institute 2002.
- 資料類型: 圖書
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34 0 0 0 0
The media handbook :a complete guide to advertising media selection, planning, research, and buying
- 作者: Katz, Helen E.
- 出版: Mahwah, N.J. : Lawrence Erlbaum 2003.
- 資料類型: 電子書
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112 0 0 0 0
Media, organizations and identity
- 作者: Chouliaraki, Lilie.
- 出版: Basingstoke : Palgrave Macmillan 2010.
- 資料類型: 圖書
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5 0 0 0 0
The entertainment revolution :bringing the moguls, the media, and the magic to the world
- 作者: Lieberman, Al.
- 出版: Upper Saddle River, N.J. : Financial Times Prentice Hall ©2002.
- 資料類型: 電子書
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110 0 0 0 0
The media in your life :an introduction to mass communication
- 作者: Folkerts, Jean.
- 出版: Boston : Pearson/Allyn and Bacon c2008.
- 資料類型: 圖書
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8 0 0 0 0
Handbook of research on the future of advertising and brands in the new entertainment landscape[electronic resource]
- 作者: Miguelez-Juan, Blanca,
- 出版: Hershey, Pennsylvania : IGI Global 2023.
- 資料類型: 電子書