查詢 Mass media AND business. ，共 31 筆
查詢再細分
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- 作者
- Bland, Michael.(2)
- Theaker, Alison.(2)
- Albarran, Alan B.(1)
- Alexander, Alison,(1)
- Bagdikian, Ben H.(1)
- Breakenridge, Deirdre.(1)
- Brookes, Rod.(1)
- Byrne, Judith,(1)
- Carlson, Gustav.(1)
- Castells, Manuel.(1)
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- 主題
- BUSINESS & ECONOMICS(18)
- Mass media(12)
- Economic aspects.(8)
- IndustriesService.(6)
- Mass media and business.(6)
- Advertising & Promotion.(5)
- Economic aspects(5)
- Médias(5)
- Public relations.(5)
- Advertising(3)
- More
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- 館別
- 總圖(5)
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7 0 0 0 0
Journal of media economics.[Vol. 14.No. 3].
- 作者:
- 出版: Mahwah, N.J. : Lawrence Erlbaum Associates [©2001].
- 資料類型: 電子書
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112 0 0 0 0
Media, organizations and identity
- 作者: Chouliaraki, Lilie.
- 出版: Basingstoke : Palgrave Macmillan 2010.
- 資料類型: 圖書
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5 0 0 0 0
Total exposure :controlling your company's image in the glare of the business media explosion
- 作者: Carlson, Gustav.
- 出版: New York : American Management Assoc. ©2000.
- 資料類型: 電子書
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34 0 0 0 0
The media handbook :a complete guide to advertising media selection, planning, research, and buying
- 作者: Katz, Helen E.
- 出版: Mahwah, N.J. : Lawrence Erlbaum 2003.
- 資料類型: 電子書
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17 0 0 0 0
Journal of mass media ethics.[Vol. 16,No. 4].
- 作者:
- 出版: Mahwah, N.J. : Lawrence Erblaum Associates [©2001].
- 資料類型: 電子書
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4 0 0 0 0
Media firms :structures, operations, and performance
- 作者: Picard, Robert G.
- 出版: Mahwah, N.J. : Erlbaum 2002.
- 資料類型: 電子書
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5 0 0 0 0
Face the media :the complete guide to getting publicity and handling media opportunities
- 作者: Byrne, Judith,
- 出版: Oxford : How To Books ©2002.
- 資料類型: 電子書
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10 0 0 0 0
Global media economics :commercialization, concentration, and integration of world media markets
- 作者: Albarran, Alan B.
- 出版: Ames : Iowa State University Press 1998.
- 資料類型: 電子書