查詢 text:Museums Marketing. ，共 79 筆
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- 作者
- Runyard, Sue.(3)
- Duncan, Carol.(2)
- French, Ylva.(2)
- Gray, Charles M.(2)
- Kotler, Neil G.,(2)
- Kotler, Philip.(2)
- 黃光男(2)
- Ainsworth, Maryan Wynn.(1)
- Ambrose, Tim.(1)
- Ambrose, Timothy.(1)
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- 主題
- Museums(25)
- Management.(16)
- Marketing.(16)
- Art(8)
- Cultural property(8)
- Arts(6)
- Public relations.(5)
- Artists(4)
- Museum attendance.(4)
- Museum exhibits(4)
- More
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- 館別
- 總圖(72)
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76 0 0 0 0
Museum marketing and strategy :designing missions, building audiences, generating revenue and resources
- 作者: Kotler, Neil G.,
- 出版: San Francisco : Jossey-Bass c2008.
- 資料類型: 圖書
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6 0 0 0 0Museum branding :redefining museums for the 21st century
- 作者: Hsin Chih-Ning, Joy.
- 出版: Taipei : Chinese association of museum 2015.
- 資料類型: 圖書
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71 0 0 0 0
The marketing and public relations handbook for museums, galleries and heritage attractions
- 作者: Runyard, Sue.
- 出版: Walnut Creek, Calif. : Altamira Press 1999.
- 資料類型: 圖書
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77 0 0 0 0
Museum strategy and marketing :designing missions, building audiences, generating revenue and resources
- 作者: Kotler, Neil G.,
- 出版: San Francisco, Calif. : Jossey-Bass Publishers c1998.
- 資料類型: 圖書
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162 0 0 0 0
Consumer research for museum marketers :audience insights money can't buy
- 作者: Wallace, Margot A.,
- 出版: Lanham : AltaMira Press c2010.
- 資料類型: 圖書
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85 0 0 0 0
Marketing and public relations for museums, galleries, cultural and heritage attractions
- 作者: French, Ylva.
- 出版: Abingdon, Oxon [U.K.] ;New York : Routledge 2011.
- 資料類型: 圖書
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144 0 0 0 0
Museum management and marketing
- 作者: Sandell, Richard,
- 出版: London ;New York : Routledge 2007.
- 資料類型: 圖書
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16 0 0 0 0
Museum marketing strategies :new directions for a new century
- 作者: Huang, Kuang-nan.
- 出版: Taipei : National Museum of History 1997.
- 資料類型: 圖書