查詢 text:New products Marketing. ,共 157 筆
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- 作者
- Parker, Philip M.,(3)
- Balio, Tino.(2)
- DuPont, Betty.(2)
- Gorchels, Linda.(2)
- Sande, Rona.(2)
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- BUSINESS & ECONOMICS(61)
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- New products.(13)
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Product marketing for technology companies
- 作者: Butje, Mark.
- 出版: Amsterdam ;Boston ;London : Elsevier Butterworth-Heinemann ©2005.
- 資料類型: 電子書
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Powerful products :strategic management of successful new product development
- 作者: Bean, Roger,
- 出版: New York : AMACOM 2000.
- 資料類型: 電子書
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New product development and delivery :ensuring successful products through integrated process management
- 作者: Brethauer, Dale M.
- 出版: New York : AMACOM ©2002.
- 資料類型: 電子書
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Creating and dominating new markets
- 作者: Meyer, Peter,
- 出版: New York : AMACOM ©2002.
- 資料類型: 電子書
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Winning at new products :accelerating the process from idea to launch
- 作者: Cooper, Robert G.
- 出版: Cambridge, Mass. : Perseus Pub. ©2001.
- 資料類型: 電子書
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Meeting of the minds :creating the market-based enterprise
- 作者: Barabba, Vincent P.,
- 出版: Boston, Mass. : Harvard Business School Press ©1995.
- 資料類型: 電子書
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The big idea :how business innovators get great ideas to market
- 作者: Strauss, Steven D.,
- 出版: Chicago : Dearborn Trade Pub. ©2002.
- 資料類型: 電子書
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The product manager's field guide :practical tools, exercises, and resources for improved product management
- 作者: Gorchels, Linda.
- 出版: New York : McGraw-Hill ©2003.
- 資料類型: 電子書
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The product manager's handbook :the complete product management resource
- 作者: Gorchels, Linda.
- 出版: Lincolnwood, Ill. : NTC Business Books ©2000.
- 資料類型: 電子書
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Brand new justice :the upside of global branding
- 作者: Anholt, Simon.
- 出版: Oxford ;Boston : Butterworth-Heinemann 2003.
- 資料類型: 電子書