查詢 text:Produits de marque Gestion. ，共 9 筆
查詢再細分
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- 作者
- Boulocher, Véronique.(1)
- Braun, Thom,(1)
- Cheverton, Peter.(1)
- D'Alessandro, David F.(1)
- Drecq, Véronique.(1)
- Ellwood, Iain.(1)
- Flambard, Sabine.(1)
- Knapp, Duane E.(1)
- Mark, Margaret,(1)
- Owens, Michele.(1)
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- 資料類型
- 電子書(9)
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13 0 0 0 0
Global brand strategy :unlocking brand potential across countries, cultures & markets
- 作者: Van Gelder, Sicco,
- 出版: London ;Sterling, VA : Kogan Page 2003.
- 資料類型: 電子書
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8 0 0 0 0
Brand warfare :10 rules for building the killer brand : lessons for new and old economy players
- 作者: D'Alessandro, David F.
- 出版: New York : McGraw-Hill ©2001.
- 資料類型: 電子書
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7 0 0 0 0
The essential brand book :over 100 techniques to increase brand value
- 作者: Ellwood, Iain.
- 出版: London : Kogan Page 2002.
- 資料類型: 電子書
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6 0 0 0 0
Gestion de la marque locale et internationale
- 作者: Boulocher, Véronique.
- 出版: Onnaing [France] : E-theque ©2002.
- 資料類型: 電子書
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4 0 0 0 0
How come your brand isn't working hard enough? :the essential guide to brand management
- 作者: Cheverton, Peter.
- 出版: London : Kogan Page 2002.
- 資料類型: 電子書
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5 0 0 0 0
The hero and the outlaw :building extraordinary brands through the power of archetypes
- 作者: Mark, Margaret,
- 出版: New York : McGraw-Hill ©2001.
- 資料類型: 電子書
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20 0 0 0 0
The philosophy of branding :great philosophers think brands
- 作者: Braun, Thom,
- 出版: London : Sterling, VA :Kogan Page 2004.
- 資料類型: 電子書
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7 0 0 0 0
ProfitBrand :how to increase the profitability, accountability & sustainability of brands
- 作者: Wreden, Nick.
- 出版: London ;Sterling, VA : Kogan Page ©2005.
- 資料類型: 電子書