查詢 text:Brand name products Management. ，共 33 筆
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- 作者
- Grene, David.(2)
- Griffith, Mark(2)
- Most, Glenn W.(2)
- Aeschylus.(1)
- Anholt, Simon.(1)
- Benardete, Seth.(1)
- Berger-Grabner, Doris.(1)
- Boulocher, Véronique.(1)
- Braun, Thom,(1)
- Cheverton, Peter.(1)
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- 主題
- BUSINESS & ECONOMICS(19)
- Brand name products.(17)
- Brand name products(16)
- Management.(14)
- Advertising & Promotion.(11)
- Product management.(10)
- Branding (Marketing)(8)
- Gestion.(8)
- Produits de marque.(8)
- Produits commerciaux(7)
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- 館別
- 總圖(13)
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12 0 0 0 0Brand new justice :the upside of global branding
- 作者: Anholt, Simon.
- 出版: Oxford ;Boston : Butterworth-Heinemann 2003.
- 資料類型: 電子書
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11 0 0 0 0
Brand royalty :how the world's top 100 brands thrive and survive
- 作者: Haig, Matt.
- 出版: London ;Sterling, Va. : Kogan Page ©2004.
- 資料類型: 電子書
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20 0 0 0 0
The philosophy of branding :great philosophers think brands
- 作者: Braun, Thom,
- 出版: London : Sterling, VA :Kogan Page 2004.
- 資料類型: 電子書
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11 0 0 0 0
The WetFeet insider guide to careers in brand management
- 作者: WetFeet.com (Firm)
- 出版: San Francisco, CA : WetFeet ©2003.
- 資料類型: 電子書
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7 0 0 0 0
Brand warfare :10 rules for building the killer brand : lessons for new and old economy players
- 作者: D'Alessandro, David F.
- 出版: New York : McGraw-Hill ©2001.
- 資料類型: 電子書
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12 0 0 0 0
Global brand strategy :unlocking brand potential across countries, cultures & markets
- 作者: Van Gelder, Sicco,
- 出版: London ;Sterling, VA : Kogan Page 2003.
- 資料類型: 電子書
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10 0 0 0 0
Winning the profit game :smarter pricing, smarter branding
- 作者: Docters, Robert G.
- 出版: New York : McGraw-Hill ©2004.
- 資料類型: 電子書
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11 0 0 0 0
Strategic retail management and brand management[electronic resource] :trends, tactics, and examples
- 作者: Berger-Grabner, Doris.
- 出版: Berlin : De Gruyter Oldenbourg c2021.
- 資料類型: 電子書
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9 0 0 0 0
Creating powerful brands in consumer, service and industrial markets
- 作者: De Chernatony, L.
- 出版: Oxford ;Boston [Mass.] : Elsevier/Butterworth-Heinemann 2003.
- 資料類型: 電子書